We design websites using content management systems (CMS), not just plain html. A CMS is a powerful, yet incredibly simple, ‘do it yourself’ website management tool. It allows you, quickly and easily, to manage a website in a manner no more complex than editing a word document or surfing the web.
Content Management is a platform that enables a variety of technical and non-technical staff to create, edit, manage and finally publish a variety of content (such as text, graphics, video – depending on who is converting the video, etc.), while being constrained by a centralised set of rules, process and workflows that ensure a coherent, validated website appearance.
CMS enables you to add, change or remove promotions, specials, or any text or images easily from your website. You can also immediately inform your customers of any specific promotions yourself.
Another benefit of CMS is that it alleviates the need to constantly outlay of funds to maintain a site in code with up to date and current information from external providers. With the appropriate supplied training, you can simply update the content yourself like you were editing a word document – of course securely, with a username and password.
We build websites in Responsive Design
Responsive websites are websites that respond correctly when displayed on mobile devices. The viewer is not required to scroll through long lists and menus before finding the actual information being sought. All of the “above the fold” information is readily available. There is no need to have a second website for mobile devices. By using a single content base and a single code base, responsive web design can render consistent content to a variety of screen resolutions and device types.
1. Responsive web design sites are fluid, meaning the content moves freely across all screen resolutions and all devices. Both the grids and the images are fluid. Just as a liquid spreads out or draws in to allow its content to fill an allotted space and retain its appearance, responsive web design’s fluidity achieves the same result with website content on a device screen.
2. People are on the go 24 hours a day, every day. Responsive web design accommodates the busy professional during the day and the wide-awake student needing access to your site at 2:00 am. No scrolling or resizing is needed for any consumer to access your website from their favourite device.
3. The advantages of having a single site that conforms to the need of all devices are significant when compared to having two separate websites. One website costs less than two, and the savings can be substantial. Sites designed solely for mobile device traffic don’t offer the advanced navigational techniques found in traditional websites, and they also require the user to maintain two separate web addresses for your site. This is inconvenient for most people and can cause them to check out the competition’s website. Responsive web design enhances search engine optimisation efforts by having all your visitors directed to a single site no matter what they prefer to use as a device.
As the number of people using mobile devices to access the Internet grows, your customer base can grow with it through responsive design. Businesses failing to grasp the significance of the mobile device, (be it a mobile or tablet), use on the Internet risk a reduction of visitors to their website. If you haven’t made the switch to responsive design, don’t let your competition get ahead of you.
So why not contact us today to talk about your website and let us customise a quote to suit your needs.